Senior team

Graham Erickson

Graham Erickson, Signage & Wayfinding

With a background in graphic design and considerable experience in the field of wayfinding and environmental graphic design Graham has over 20 years experience in this field. Recent projects include identity and wayfinding for Fosters landmark SwissRe building, Towers Perrin, VTR and a signing strategy for Bloomberg that was rolled out globally. Specialising in brand creation, wayfinding and building identity his skills have been recognised by awards from Grafik magazine.

Mike Price

Mike Price, Production Director

From a classic engineering and tool making backgroud, Mike has been involved at some level in the mainstream production industry for over 20 years. From drawing office to production manager and then to running his own company Mike has seen and experienced all aspects of the commercial sign industry and has an enviable knowledge of manufacturing and installation techniques.

Christian Lawson

Christian Lawson, Head of Project Delivery

Christian has a wealth of experience in project management having worked on multiple signage and environmental graphics projects including those for Ford, Apple and Selfridges. His friendly but no-nonsense approach ensures that all stakeholders are fully aware of their responsibilities and that project are delivered on time and under budget.

Andy Ruffell

Andy Ruffell, Head of Operations, Endpoint Middle East

Andy has over 17 years design management and product engineering experience managing design teams for prestigious projects such as Legible Bristol, Connecting Liverpool, Southbank London and the New Scottish Parliament. Since relocating to Dubai in 2006 he has led the wayfinding, product design and implementation of signage projects including Emaar’s Old Town development, Dubai Healthcare City, Sama Dubai’s Headquaters, Rotana Hotels and the Atlantis Hotel and Waterpark.

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